A comparison of estimates of statewide pleasure trip volume and expenditures derived from telephone versus mail surveys

Dae-Kwan Kim; Daniel M. Spotts; Donald F. Holecek

Treesearch

A comparison of estimates of statewide pleasure trip volume and expenditures derived from telephone versus mail surveys

Informally Refereed

Authors:

Dae-Kwan Kim, Daniel M. Spotts, Donald F. Holecek

Year:

1998

Type:

General Technical Report

Station:

Northern Research Station

Source:

In: Vogelsong, Hans G., comp, ed. Proceedings of the 1997 Northeastern Recreation Research Symposium; 1997 April 6 - 9; Bolton Landing, NY. Gen. Tech. Rep. NE-241. Radnor, PA: U.S. Department of Agriculture, Forest Service, Northeastern Forest Experiment Station. 78-82.

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Abstract

This paper compares estimates of pleasure trip volume and expenditures derived from a regional telephone survey to those derived from the TravelScope mail panel survey. Significantly different estimates emerged, suggesting that survey-based estimates of pleasure trip volume and expenditures, at least in the case of the two surveys examined, appear to be affected by methods of data collection. This in turn suggests that caution should be exercised in using such estimates to make important decisions in the tourism industry.

Parent Publication

Proceedings of the 1997 Northeastern Recreation Research Symposium

Citation

Kim, Dae-Kwan; Spotts, Daniel M.; Holecek, Donald F. 1998. A comparison of estimates of statewide pleasure trip volume and expenditures derived from telephone versus mail surveys. In: Vogelsong, Hans G., comp, ed. Proceedings of the 1997 Northeastern Recreation Research Symposium; 1997 April 6 - 9; Bolton Landing, NY. Gen. Tech. Rep. NE-241. Radnor, PA: U.S. Department of Agriculture, Forest Service, Northeastern Forest Experiment Station. 78-82.