Walking the talk

R. C. Kellison

Treesearch

Walking the talk

Informally Refereed

Authors:

R. C. Kellison

Year:

1995

Type:

General Technical Report

Station:

Northern Research Station

Source:

In: Gottschalk, Kurt W.; Fosbroke, Sandra L. C., ed. Proceedings, 10th Central Hardwood Forest Conference; 1995 March 5-8; Morgantown, WV.: Gen. Tech. Rep. NE-197. Radnor, PA: U.S. Department of Agriculture, Forest Service, Northeastern Forest Experiment Station. 1-2

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Abstract

The perception exists that the forest industry in the United States is the antithesis of the green revolution. For instance, I recently saw the results of a poll that listed three forest products companies among the 10 worst polluters in the United States. That's all there was; their names splashed across the T V screen on the early morning news. That very appearance undoubted resulted in lost sales because some viewer would have immediately determined that those organizations, and thus the industry, were irresponsible members of society.

Parent Publication

Proceedings, 10th Central Hardwood Forest Conference

Citation

Kellison, R. C. 1995. Walking the talk. In: Gottschalk, Kurt W.; Fosbroke, Sandra L. C., ed. Proceedings, 10th Central Hardwood Forest Conference; 1995 March 5-8; Morgantown, WV.: Gen. Tech. Rep. NE-197. Radnor, PA: U.S. Department of Agriculture, Forest Service, Northeastern Forest Experiment Station. 1-2