Managing the human resource: The challenge of change (notes from presentation)

Abstract

How do we, as leaders, get people to embrace change rather than resist it. Getting people to embrace change is what psychologists call having a "superordinate goal." In plain English, a superordinate goal is an attainable vision. When psychologists talk about vision, they mean something that is not more than one to three sentences. It is not a silly mission statement that no one reads and nobody remembers. With vision, we are referring in psychology to the power of language. It is a few words to galvanize people and incite them to action. It gives people a cause that they can believe in. Some examples are Churchill, Kennedy, and Iaccoca.

Parent Publication

• Cooperative strategies for forest science management and leadership in an increasingly complex and globalized world: Proceedings of a workshop; 23- 26 August 1998; Quebec City, Quebec, Canada

Citation

Latham, Cary. 1999. Managing the human resource: The challenge of change (notes from presentation). In: Eskew, Lane G.; DeYoe, David R.; Burns, Denver P.; Mercier, Jean-Claude, comps. Cooperative strategies for forest science management and leadership in an increasingly complex and globalized world: Proceedings of a workshop; 23- 26 August 1998; Quebec City, Quebec, Canada. Proceedings RMRS-P-6. Fort Collins, CO: U.S. Department of Agriculture, Forest Service, Rocky Mountain Research Station. p. 9-21.